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Articles tagged with SOCIAL MEDIA2010 - The year of the lemon12:52am Monday 04 January 2010
Tags: productivity social media social recruiting recruitment lemons new year predictions recruitment predictions new year 2010 recruitment technology With 2009 finally behind us, we can now look forward to a new year. A year of possibilities. A year of continued success. I would like to thank all our clients, blog subscribers, twitter follower, industry commentators and the wider Recruitment/Human Resources community for your support throughout the year and for your return in 2010.
read more...Could social media soon replace email?8:40pm Thursday 10 December 2009
Tags: 2010 marketing trends people from cossette email social media communication channels facebook developers email marketing email address facebook statistics strongmail A recent study by Canadian company PEOPLE FROM COSSETTE, made the observation that social media could soon replace email as a means of sharing information. Could it be true? Facebook doesn’t think so and is planning a number of platform upgrades to share the users email addresses. But, could both of these marketing channels together destroy other forms of communication?
read more...Consolidating Unofficial Social Networking Groups10:37am Thursday 19 November 2009
Tags: social media policy employees legal issues hr facebook unoffical social networking groups social networking groups social media social networking social networking policy social networking guidelines Have you ever checked Facebook or any other social networking websites to see if there are any unofficial groups created about your organisation? "I used to work at", "I work at", etc
read more...Importing Contact Lists from Social Networking sites12:00am Wednesday 14 October 2009
Tags: social media friend lists import friends referrals myspace linkedin twitter facebook social networking import contacts contact list api How many times have you joined a social networking site and wished that your friends would be there with you? Most of us have established friends/contact lists on sites like LinkedIn, Twitter, Facebook or MySpace. So how can we make it easy for the user to invite their network to your website?
read more...No one wants to follow your Recruitment Agency on Twitter10:00pm Thursday 08 October 2009
Tags: social recruiting strategy social media job feed using twitter for recruitment candidates job board twitter recruiters I had an interesting call from a Recruiter today. He was complaining about the fact that no one wants to follow his Recruitment Agency on Twitter. I spent some time talking about the ways you can use Twitter in the Recruitment process. But he didn't care.
read more...Creating an Effective Social Media Strategy, Part 9 - Evaluate Impact, Don’t Continue Blindly6:09pm Friday 04 September 2009
Tags: online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media online communication social recruiting social recruiting strategy As with all your marketing campaigns, value is determined by the contribution you’ve made to the goals of the company. While it is important to generate an “online buzz”, the quality of the postings and impact on the company is still the ultimate judge.
read more...Sharing Jobs on Social Networks using JobGenie9:00pm Sunday 30 August 2009
Tags: facebook connect referral recruitment social network integration reporting statistics riges younan api referrals social media social networking social referrals twitter.com twitter linkedin.com linkedin facebook.com facebook jobgenie.com.au jobgenie Last week, I decided to test drive a new referral system called JobGenie, brainchild of Riges Younan. JobGenie is a candidate referral platform which takes the hassle out of managing a referral program. The platform can manage, track and monitor candidates that are referred for a job.
read more...Creating an Effective Social Media Strategy, Part 8 - Be Prepared for Success, Don’t Forget to Plan12:30pm Wednesday 26 August 2009
Tags: social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media social recruiting strategy Social media’s ability to spread your message or promote a campaign can be very powerful. Be prepared for your social media campaigns to succeed and plan for a greater response than you are used to.
read more...Segmenting Data using Google Analytics2:00pm Tuesday 25 August 2009
Tags: job board data segmentation advanced segmentation recruitment website measuring social media referral sources website statistics job boards social media google analytics One of the most underrated website statistical tools is Google Analytics. Not only is the service free, but many people would not be familiar with the advanced tool set. Google Analytics offers excellent reporting and traffic analysis that can help you assess how well (or bad) your recruitment website is tracking.
read more...Creating an Effective Social Media Strategy, Part 7 - Find Quality Followers to Engage, Don’t Worry About Numbers3:07pm Sunday 16 August 2009
Tags: social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media social recruiting strategy measuring social media twitter facebook scam followfriday We all want thousands of followers on Twitter, but the number is not as important as the quality of your network. If half of your Twitter followers are there simply to boost your numbers, you will not be reaching the right people with your message. Providing quality content and engaging in discussion is more beneficial.
read more...Creating an Effective Social Media Strategy, Part 6 - Provide Consistent Content, Don’t Simply Dabble8:00am Tuesday 11 August 2009
Tags: social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media social recruiting strategy measuring social media Now that you’ve got spokespeople, guidelines and an understanding of the landscape, you are ready to engage in social media. Social media is about contributing to the conversation, not just selling your product or service.
read more...Creating an Effective Social Media Strategy, Part 5 - Set Priorities and Goals, Don’t Try To Do It All7:00am Friday 07 August 2009
Tags: measuring social media social recruiting strategy social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media Not all online conversations carry the same weight. Many will have no impact on your company and not every mention of your company or brand will require the same amount of attention. The trick is to understand what does and does not matter. While a discussion on the latest product release or customer feedback may be worth engaging in, other discussions may be trivial and will not require your participation.
read more...Creating an Effective Social Media Strategy, Part 4 - Communicate the Strategy, Don’t Allow for Confusion10:48pm Sunday 02 August 2009
Tags: measuring social media social recruiting strategy social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media While you may have created a strategy and identified the spokespeople who will participate in online conversations, if you do not share that strategy with the rest of the organization it will lead to confusion. Social media turns everyone associated with your brand into a potential company representative. Whether you are a large or small company, the nature of social media requires specific guidelines for conduct.
read more...Creating an Effective Social Media Strategy, Part 3 - Identify Spokespeople, Don’t Dilute the Message2:43pm Thursday 30 July 2009
Tags: social recruiting strategy social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media measuring social media As with traditional media strategies, you must also determine spokespeople for your social media strategy. You wouldn’t pull just any employee to speak to the media and social media should be no different. Despite the informal nature of the conversations on some platforms, the person responding is still a company representative and the image of the company is reflected in those discussions.
read more...Creating an Effective Social Media Strategy, Part 2 - Take Time to Listen, Don’t Just Jump In8:00am Tuesday 28 July 2009
Tags: social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media social recruiting strategy measuring social media The first step in putting together an effective social media strategy is to understand the dynamics of the landscape. With social media, it is more important than ever to listen to what is being said before participating. What are people saying, how is it being said and where are they saying it?
read more...Creating an Effective Social Media Strategy, Part 1 - Overview1:38pm Monday 27 July 2009
Tags: measuring social media social recruiting strategy social recruiting online communication online marketing vocus.com vocus spokespeople pr collaboration communication conversation creating a strategy online recruitment social networking social media strategy social media It’s undeniable that the new world of social media can have a dramatic impact on your organisation. All it takes is a quick scan of today’s headlines to learn the effects of successful (and not so successful) social media campaigns. While it seems that social media presents an endless amount of opportunities to build awareness, it also presents risk, which means that creating an effective strategy isn’t just nice to have – it’s an absolute must.
read more...Maximising the use of Social Networking sites for HR11:25pm Thursday 04 June 2009
Tags: social networking hr human resources facebook twitter youtube social networking social media recruitment employee engagement retention employee management monitoring Because of the effectiveness of online communities in disseminating information, social media/networking websites have become indispensable tools for HR professionals. HR can use these sites for recruitment, employee engagement, increasing retention, management, monitoring and more.
read more...Recruitment and Social Media7:00pm Wednesday 08 April 2009
Tags: slide show daemon digital social media recruitment Great short and sharp slide show by Daemon Digital titled "Recruitment and Social Media"
read more...In Plain English please10:38pm Thursday 29 January 2009
Tags: phishing leefefever twitter social media social networking rss videos youtube scam in plain english Sometimes it’s hard to explain technology using words. Many people enjoy watching short, interactive videos. I have stumbled across the makers of these videos a number of times, and I thought I would share their cool videos http://au.youtube.com/user/leelefever RSS, Social Networking, Social Media, Twitter and Phishing Scams in plain English.
read more...Incorporating Web 2.0 into your Recruitment Strategy11:25pm Monday 19 January 2009
Tags: sms bluetooth social media videos strategy inspecht online advertising twitter linkedin ning myspace facebook smo seo search engines xml rss oracle podcast wiki im blog social networking email marketing recruitment sites web2.0 What is Web 2.0? Many recruiters are still confused as to what Web 2.0 really is and how they can incorporate it into their recruitment process. Yet once recruiters understand the new Web 2.0 world, they can leverage emerging social media tools and gain a competitive advantage in an increasingly competitive business world. So let's step back from a previous article I wrote on "Web 2.0 Recruitment Sites" and find out about the terms and application of these tools.
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