Select Website 

Recruitment Directory's Blog - Australia's #1 Recruitment Technology Blog!

Back to Menu Back to Menu

Creating an Effective Social Media Strategy, Part 5 - Set Priorities and Goals, Donít Try To Do It All

Posted By: Thomas Shaw, 7:00am Friday 07 August 2009    Print Article

Not all online conversations carry the same weight. Many will have no impact on your company and not every mention of your company or brand will require the same amount of attention. The trick is to understand what does and does not matter. While a discussion on the latest product release or customer feedback may be worth engaging in, other discussions may be trivial and will not require your participation.

While knowing what conversations are taking place and using the valuable insight gained from them is important, understanding impact will help you define the priority to the company. Just remember, you may not be able to do it all. The world of social media is rapidly growing and changing, focus on what will help you meet your goals.



Article URL: http://www.recruitmentdirectory.com.au/Blog/creating-an-effective-social-media-strategy-part-5-set-priorities-and-goals-dont-try-to-do-it-all-a242.html

Article Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

Comments Hide Comments (0)

Feel free to join in on the conversation. All comments are moderated before publishing. Comments posted by subscribers don't necessarily reflect the views of Recruitment Directory.

Your Name: * Required
Your Email Address: * Required
Website URL:
Comments: * Required
Refresh
Enter the code you see in the image above (case sensitive). Click on the image to refresh it.
 


Back to Menu Back to Menu



Random Blog Articles

Saturday fun - Wordle yourself
Published: 9:00am Saturday 13 December 2008

Australian Job Board Statistics - June 2010
Published: 4:07pm Friday 02 July 2010

Using Facebook for Recruitment
Published: 1:45pm Tuesday 09 June 2009

Online Recruitment 101
Published: 7:54pm Sunday 27 February 2011

SMS "Apply" to...
Published: 7:23pm Tuesday 04 October 2011