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Articles tagged with SOCIAL RECRUITING STRATEGY

Recruiters - Delete your social networking profile if you no longer use it
4:19pm Wednesday 14 April 2010
Tags: social media social recruitment social networking delete your social networking profile recruiters social recruiting strategy facebook twitter myspace deleteyouraccount.com

If you tried to recruit via Twitter, Facebook, MySpace etc and have since stopped. It may be a good idea to delete your social networking presence to avoid the embarrassment from clients, candidates and other recruiters from finding your profile and calling you a failure. read more...


Integrating Facebook Connect in your job site is not rocket science
1:08pm Monday 12 April 2010
Tags: facebook connect facebook.com api job board recruitment website integration facebook data candidate registration user information social recruiting social recruitment social networking social recruiting strategy

Just over 12 months ago I wrote a blog post titled Integrating Facebook Connect with your Job Board on the pros of doing this. Since then, I have only seen a handful of job sites with Facebook Connect integration. Why? apparently it's too hard to do. read more...


No one wants to follow your Recruitment Agency on Twitter
10:00pm Thursday 08 October 2009
Tags: twitter recruiters job board candidates using twitter for recruitment job feed social media social recruiting strategy

I had an interesting call from a Recruiter today. He was complaining about the fact that no one wants to follow his Recruitment Agency on Twitter. I spent some time talking about the ways you can use Twitter in the Recruitment process. But he didn't care. read more...


Creating an Effective Social Media Strategy, Part 9 - Evaluate Impact, Don’t Continue Blindly
6:09pm Friday 04 September 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy

As with all your marketing campaigns, value is determined by the contribution you’ve made to the goals of the company. While it is important to generate an “online buzz”, the quality of the postings and impact on the company is still the ultimate judge. read more...


Creating an Effective Social Media Strategy, Part 8 - Be Prepared for Success, Don’t Forget to Plan
12:30pm Wednesday 26 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy

Social media’s ability to spread your message or promote a campaign can be very powerful. Be prepared for your social media campaigns to succeed and plan for a greater response than you are used to. read more...


Creating an Effective Social Media Strategy, Part 7 - Find Quality Followers to Engage, Don’t Worry About Numbers
3:07pm Sunday 16 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media twitter facebook scam followfriday

We all want thousands of followers on Twitter, but the number is not as important as the quality of your network. If half of your Twitter followers are there simply to boost your numbers, you will not be reaching the right people with your message. Providing quality content and engaging in discussion is more beneficial. read more...


Creating an Effective Social Media Strategy, Part 6 - Provide Consistent Content, Don’t Simply Dabble
8:00am Tuesday 11 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

Now that you’ve got spokespeople, guidelines and an understanding of the landscape, you are ready to engage in social media. Social media is about contributing to the conversation, not just selling your product or service. read more...


Creating an Effective Social Media Strategy, Part 5 - Set Priorities and Goals, Don’t Try To Do It All
7:00am Friday 07 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

Not all online conversations carry the same weight. Many will have no impact on your company and not every mention of your company or brand will require the same amount of attention. The trick is to understand what does and does not matter. While a discussion on the latest product release or customer feedback may be worth engaging in, other discussions may be trivial and will not require your participation. read more...


Creating an Effective Social Media Strategy, Part 4 - Communicate the Strategy, Don’t Allow for Confusion
10:48pm Sunday 02 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

While you may have created a strategy and identified the spokespeople who will participate in online conversations, if you do not share that strategy with the rest of the organization it will lead to confusion. Social media turns everyone associated with your brand into a potential company representative. Whether you are a large or small company, the nature of social media requires specific guidelines for conduct. read more...


Creating an Effective Social Media Strategy, Part 3 - Identify Spokespeople, Don’t Dilute the Message
2:43pm Thursday 30 July 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

As with traditional media strategies, you must also determine spokespeople for your social media strategy. You wouldn’t pull just any employee to speak to the media and social media should be no different. Despite the informal nature of the conversations on some platforms, the person responding is still a company representative and the image of the company is reflected in those discussions. read more...


Creating an Effective Social Media Strategy, Part 2 - Take Time to Listen, Don’t Just Jump In
8:00am Tuesday 28 July 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

The first step in putting together an effective social media strategy is to understand the dynamics of the landscape. With social media, it is more important than ever to listen to what is being said before participating. What are people saying, how is it being said and where are they saying it? read more...


Creating an Effective Social Media Strategy, Part 1 - Overview
1:38pm Monday 27 July 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media

It’s undeniable that the new world of social media can have a dramatic impact on your organisation. All it takes is a quick scan of today’s headlines to learn the effects of successful (and not so successful) social media campaigns. While it seems that social media presents an endless amount of opportunities to build awareness, it also presents risk, which means that creating an effective strategy isn’t just nice to have – it’s an absolute must. read more...


Social Recruiting 101
2:03pm Thursday 11 June 2009
Tags: social recruiting thomas shaw webinar facebook linkedin twitter rss keith keller social recruiting 101 recruitment website social recruiting strategy recruitment 2.0 web 2.0

Below are the presentation slides and live recording of the latest webinar - Social Recruiting 101. There is a lot of buzz surrounding the use of Social Networking sites like Facebook, MySpace, Twitter and LinkedIn. But have you actually mastered the use of basic web 2.0 tools? Most recruiters are confused on how to integrate these tools into their recruiting strategy in a scalable fashion! read more...


Upcoming Webinar - Social Recruiting 101
5:36pm Wednesday 27 May 2009
Tags: webinar thomas shaw facebook myspace twitter linkedin web2.0 social recruiting social recruiting strategy social bookmarking rss aggregators social networks virtual worlds vidoo podcasts wikis referral networking blogs micro-blogging roi social recruiting 101

There is a lot of buzz surrounding the use of Social Networking sites like Facebook, MySpace, Twitter and LinkedIn. But have you actually mastered the use of basic web 2.0 tools? Most recruiters are confused on how to integrate these tools into their recruiting strategy in a scalable fashion! read more...