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Creating an Effective Social Media Strategy, Part 8 - Be Prepared for Success, Donít Forget to Plan
12:30pm Wednesday 26 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy

Social mediaís ability to spread your message or promote a campaign can be very powerful. Be prepared for your social media campaigns to succeed and plan for a greater response than you are used to. read more...


Segmenting Data using Google Analytics
2:00pm Tuesday 25 August 2009
Tags: google analytics social media job boards website statistics referral sources measuring social media recruitment website job board data segmentation advanced segmentation

One of the most underrated website statistical tools is Google Analytics. Not only is the service free, but many people would not be familiar with the advanced tool set. Google Analytics offers excellent reporting and traffic analysis that can help you assess how well (or bad) your recruitment website is tracking. read more...


Share on LinkedIn
3:30pm Monday 24 August 2009
Tags: linkedin recruitment website job advert job distribution job board facebook linkedin.com addtoany addtoany.com social bookmarking social bookmark widget twitter email

Have you ever shared content on LinkedIn? According to statistics released last month by AddToAny, LinkedIn was one of the least popular places to share content, with only 0.4% of users using the AddToAny widget. Facebook dominated the list with 24%, followed by email 11.1% and Twitter 10.8% read more...


Email Marketing Tips for Recruiters, Part 2 - Metrics
8:00pm Sunday 23 August 2009
Tags: email marketing email marketing metrics email metrics tips glossary email bounce soft bounce hard bounce emarketing recruitment marketing email subscribers email unsubscribers bounce rate hard bounce soft bounce delivery rate open rate ctr click-through rate

Are you wasting your time sending email auto-responders to candidate or marketing campaigns or clients? In my previous blog post Email Marketing Tips for Recruiters, I provided some basic tips for recruiters on creating an effective email marketing campaign. read more...


Bing & SEO
11:09pm Thursday 20 August 2009
Tags: bing bing.com google seo search engine optimisation search engine search ranking search decision engine

A few months ago, Microsoft launched their new search engine called Bing replacing MSN Live. Actually, itís now called a ďsearch decision engineĒ. Is Bing a real threat to Google? Maybe, maybe not. It will all depend on the user uptake and search relevance. How well does your recruitment website rank in Bing? read more...


Donít be a mule
1:00am Thursday 20 August 2009
Tags: job boards phishing scam email scam bank account mule

They say things happen in threeís. Over the past 24 hours, there has been a number of scam emails (phishing) circulating saying they have found your resume from various Australian job boards and need your help. One of these was even sent to me. read more...


How secure is your Recruitment website? Part 4 - SQL Injection
11:17am Wednesday 19 August 2009
Tags: hacking security job board recruitment websites malicious code sql injection insecure job search form testing apostrophe hack database security identity theft

Database security is a huge issue at the moment - imaging having your whole database stolen and distributed to your competitors or being used for identity theft? SQL Injection attacks present a serious threat to the security of a recruitment website and it is essential that adequate countermeasures are taken to prevent such an attack from being successful. read more...


Creating an iphone enabled job site
1:00am Monday 17 August 2009
Tags: iphone application job search application mobile recruiting mobile recruitment mobile job search mobile enabled job site product development apple iphone iphone enabled job site iphone job search

Last week, we released our white label iphone job search applications and since then, we have had a number of queries as to how you can create an iphone enabled job site without creating an application. read more...


Creating an Effective Social Media Strategy, Part 7 - Find Quality Followers to Engage, Donít Worry About Numbers
3:07pm Sunday 16 August 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy measuring social media twitter facebook scam followfriday

We all want thousands of followers on Twitter, but the number is not as important as the quality of your network. If half of your Twitter followers are there simply to boost your numbers, you will not be reaching the right people with your message. Providing quality content and engaging in discussion is more beneficial. read more...


Email your interviewer and tell them they suck!
1:50pm Thursday 13 August 2009
Tags: candidate interview email rejection recruitment process etiquette emailyourinterviewer.com feedback

So you think you have the upper hand when in the recruitment process? Think again. A new service called Anonymously email your interviewer and tell them they suck! Allows candidates to send you a anonymous email telling you that you suck. We tried the service and have attached the email below. read more...



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