It puzzles me how recruiters are not making informed and calculated decisions on their recruitment marketing spend. Are you measuring the performance of each job advert via each source? Which sources are the best performing, provide the largest volume and have the lowest candidate acquisition cost? read more...
Are you wasting your time sending email auto-responders to candidate or marketing campaigns or clients? In my previous blog post Email Marketing Tips for Recruiters, I provided some basic tips for recruiters on creating an effective email marketing campaign. read more...