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Articles tagged with SEO2011 - Year of the free resume10:00am Sunday 16 January 2011
Tags: security free resumes recruitment system online recruitment seo It's only 2 weeks into the New Year, and it comes as no surprise to anyone who works in the online recruitment industry that the lack of security around resumes allows anyone with basic boolean knowledge to find resumes. Wouldn't it be great if one of your competitors has all their candidate resumes online?
read more...Cut the fat. Expired job ads should not be displayed7:00pm Sunday 15 November 2009
Tags: online recruitment job boards expired job ads expired job advertisements job ads seo search engine misleading advertising job seekers Have you ever wondered why some job boards display expired (or archived) job ads online? I have always been a believer that expired job ads SHOULD NOT be displayed, but others may have you believe that expired job ads are good for your SEO.
read more...Should you post jobs to Google Base?11:00am Monday 07 September 2009
Tags: google base job search job board online recruitment xml job feed data structure search engine yahoo search api data feed seo organic search traffic seek free job board google maps google products recruitment industry Last week, I was drawn into an discussion regarding Google Base. It was a simple question... Should you post jobs to Google Base?
read more...Bing & SEO11:09pm Thursday 20 August 2009
Tags: bing bing.com google seo search engine optimisation search engine search ranking search decision engine A few months ago, Microsoft launched their new search engine called Bing replacing MSN Live. Actually, it’s now called a “search decision engine”. Is Bing a real threat to Google? Maybe, maybe not. It will all depend on the user uptake and search relevance. How well does your recruitment website rank in Bing?
read more...Search Engine Friendly URLs4:01pm Sunday 26 July 2009
Tags: seek seek.com.au careerone careerone.com.au mycareer mycareer.com.au friendly url search engine friendly seo search engine optimisation jobsjobsjobs jobsjobsjobs.com.au nowhiring nowhiring.com.au capitaljobs capitaljobs.com.au job aggregators sef url job boards recruitment websites Job aggregation sites were one of the fist to fully embraced the search engine friendly (SEF) URL structure, as it generates high organic traffic from the search engines. Over the past few years, other job boards have been envious of MyCareer's SEF URL structure and now SEEK has implemented a SEF URL structure for each job advert.
read more...Hijacking Competitors Job Adverts12:21pm Friday 24 July 2009
Tags: job adverts online recruitment competitors online marketing rss job feeds rss job aggregation seo twitter hijacking Do you want your competitors to work for you? Easy. Redirect candidate traffic and visitors away from the competitor by hijacking their job advert.
read more...With or without www?8:39pm Sunday 12 July 2009
Tags: www server recruitment website job board error www prefix search engine optimisation seo accessibility cookies Some people are very anal about whether URLs should have a www prefix or not. I personally think domains look naked without them, and there is a reason why we use the www in the first place.
read more...Is SEO important for individual job adverts?6:33pm Wednesday 10 June 2009
Tags: seo job ads search engine closed adverts aggregators twitterjobsearch This blog post has evolved from a lengthy debate with an industry colleague today. While we agree that SEO is important for all recruitment sites - should we rank the individual job ads higher than the rest of the site?
read more...SEO Glossary5:16pm Wednesday 27 May 2009
Tags: seo seo glossary search engine optimisation serp organic search web crawler search engine indexing anchor text meta data keyword impressions keyword density career sites recruitment website job board With all the hype around search engine optimisation (SEO) for recruitment websites and job boards. I thought it was important that you first understood a number of the common words that have been thrown around.
read more...SEO Meta Tags5:00pm Sunday 24 May 2009
Tags: seo search engine optimisation meta tags website optimisation title tag keyword tags robots.txt description tag search engine Meta Tags are a Key strategy to Optimizing a website and individual web pages for the search engines, especially the "title tag". The "title tag" is what Search Engines use to determine what a site is about. In this blog post we will also look at the description, keywords and robots tag.
read more...Search Engine Marketing (SEM)12:10am Tuesday 19 May 2009
Tags: search engine marketing search engine optimisation seo sem google adwords yahoo search marketing recruitment marketing search engines pay per click ppc Search Engine Marketing (SEM) is term that describes marketing a website using various techniques to make it more visible on search engines. Search Engine Marketing techniques include search engine optimization (SEO), buying Pay Per Click (PPC) ads or using a combination of both of these options.
read more...Recruitment Genome Report 20099:47pm Sunday 17 May 2009
Tags: survey report arbita recruitment genome report 2009 blogs social networking talent sources smo seo recruitment strategy candidates marketing strategy technology job boards The first installment of the Recruitment Genome Report 2009 titled "Act While Others Wait: Savvy Recruitment Marketing Strategies Now Ensure Success While Others Wait for Better Times" was released yesterday by Arbita. The reports authors are leading US industry figures who compiled the survey data between Jan 23 - Mar 16 2009.
read more...Adding keyword tags to your job adverts9:26pm Sunday 26 April 2009
Tags: job adverts keyword seo search engine fast keywords Most recruiters would be unaware about this little tweak you can add into your job adverts. By adding a list of keywords, it can slightly improve the search results position. Is this true...? We will never know all the secrets to the complex search algorithm used by the job boards.
read more...Keyword Trends & Research Tools8:23pm Monday 30 March 2009
Tags: keywords trends research search engine wordtracker seo search engine marketing compete facebook lexicon technorati google insights google trends google hottrends adwords adcenter keyworddiscovery sky twist twitter Are you tired of reading articles and books on SEO, Search Engine Marketing and Internet Marketing? By now you will know that keyword selection and optimization is essential for driving traffic to your website and the way to improve your search engine ranking.
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