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Articles tagged with EMAIL METRICS

2010 Email Marketing Benchmark Report - HR/Recruitment Sector
1:46pm Monday 02 August 2010
Tags: email marketing sign-up.to uk email marketing benchmark report statistics email metrics email open rates

The latest Sign-Up.to 2010 UK Email Marketing Benchmark Report (Q1 & 2) analysed over 200 million email marketing messages sent through their online marketing platform in the 6 months from 1st January - 30th June 2010. The breakdown of statistics by sector did not paint a very flattering picture for the HR/Recruitment industry. read more...


Email Marketing Tips for Recruiters, Part 2 - Metrics
8:00pm Sunday 23 August 2009
Tags: email marketing email marketing metrics email metrics tips glossary email bounce soft bounce hard bounce emarketing recruitment marketing email subscribers email unsubscribers bounce rate hard bounce soft bounce delivery rate open rate ctr click-through rate

Are you wasting your time sending email auto-responders to candidate or marketing campaigns or clients? In my previous blog post Email Marketing Tips for Recruiters, I provided some basic tips for recruiters on creating an effective email marketing campaign. read more...