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Articles tagged with RECRUITMENT METRICS

Are your job ads mobile tagged? 2D Barcodes - QR Code & Microsoft Tag
7:45am Friday 05 March 2010
Tags: marketing roi recruitment metrics 2d barcodes recruitment marketing high capacity color barcode hccb data matrix digital marketing interactive marketing interactive job ads qr code reader iphone mobile recruiting job ads recruit2retail.com.au recruit2retail quick responce codes mobile marketing microsoft tag barcode qr code

Have you ever noticed weird barcodes printed in the newspaper, on outdoor advertising posters or on the back of food packages? Don't panic, there was no stuff up at the printers. These barcodes are there for a reason…for YOU to scan over with your mobile phone and find out more information. read more...


Recruitment Marketing Analytics
12:00pm Wednesday 02 September 2009
Tags: cost per applicant cpa cost per click cpc cost per view cpv application rate application form apply clicks ad views statistics click through rate ctr data analytics recruitment marketing analytics job adverts advertising job boards online marketing recruitment marketing recruitment metrics ratios sources of hire sources of talent

It puzzles me how recruiters are not making informed and calculated decisions on their recruitment marketing spend. Are you measuring the performance of each job advert via each source? Which sources are the best performing, provide the largest volume and have the lowest candidate acquisition cost? read more...