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Articles tagged with RECRUITMENT METRICS

CareerOne and the cookie monster
7:30am Friday 25 March 2011
Tags: careerone monster can careerone ad network tracking cookie recruitment metrics behavioural tracking do not track candidate application process metrics analytics post impression tracking

CareerOne has finally launched a local version of the Monster Career Ad Network (CAN) called CareerOne Ad Network. This would have to be one of the products I am most excited about. I remember being blown away by the technology during a Monster CAN product demo in 2008. read more...

Are your job ads mobile tagged? 2D Barcodes - QR Code & Microsoft Tag
7:45am Friday 05 March 2010
Tags: qr code barcode microsoft tag mobile marketing quick responce codes recruit2retail job ads mobile recruiting iphone qr code reader interactive job ads interactive marketing digital marketing data matrix hccb high capacity color barcode recruitment marketing 2d barcodes recruitment metrics marketing roi

Have you ever noticed weird barcodes printed in the newspaper, on outdoor advertising posters or on the back of food packages? Don't panic, there was no stuff up at the printers. These barcodes are there for a reason…for YOU to scan over with your mobile phone and find out more information. read more...

Recruitment Marketing Analytics
12:00pm Wednesday 02 September 2009
Tags: recruitment marketing online marketing job boards advertising job adverts recruitment marketing analytics data analytics ctr click through rate statistics ad views apply clicks application form application rate cpv cost per view cpc cost per click cpa cost per applicant recruitment metrics ratios sources of hire sources of talent

It puzzles me how recruiters are not making informed and calculated decisions on their recruitment marketing spend. Are you measuring the performance of each job advert via each source? Which sources are the best performing, provide the largest volume and have the lowest candidate acquisition cost? read more...