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Recruitment Marketing Analytics
12:00pm Wednesday 02 September 2009
Tags: cost per applicant cpa cost per click cpc cost per view cpv application rate application form apply clicks ad views statistics click through rate ctr data analytics recruitment marketing analytics job adverts advertising job boards online marketing recruitment marketing recruitment metrics ratios sources of hire sources of talent

It puzzles me how recruiters are not making informed and calculated decisions on their recruitment marketing spend. Are you measuring the performance of each job advert via each source? Which sources are the best performing, provide the largest volume and have the lowest candidate acquisition cost? read more...