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Top Job Search Logos

Posted By: Thomas Shaw, 4:02pm Sunday 28 June 2009    Print Article

JobMob released a list of the Top 105 Beautiful Job Search Company Logos. On the list were a number of Australian HR/Recruiting logos that made the top 105. I am still waiting to hear how the list was chosen. Congratulations to the following Australian companies...

#102 HRDaily
#94 Tenth House Recruitment
#76 Graduate Careers Australia
#64 GradConnection
#46 Blue Recruit

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Article Tags: hrdaily gradconnection tenth house graduate careers australia blue recruit logos design jobmob

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Social Software in the Enterprise

Posted By: Thomas Shaw, 12:54am Friday 26 June 2009    Print Article

A simple and well done presentation on Social Software in the Enterprise by Lidia Vikulova

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Article Tags: enterprise social software web2.0 lidia vikulova

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Sneak peek of CareerOne/Monster

Posted By: Thomas Shaw, 8:52pm Tuesday 23 June 2009    Print Article

Everyone has been asking me the same questions recently: Thomas, what is happening with CareerOne & Monster? What’s the goss? blah blah blah.... Simple answer - I don't know.

The only information we have come across is that they are currently completing live system testing. Unfortunately, someone has forgotten to delete the test adverts.

From the looks of it, they will be using the current (or yet to be released) version of the Monster platform.

Article URL:

Article Tags: careerone monster integration job ads nsw government job board test ads

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Creating a RSS Job Feed

Posted By: Thomas Shaw, 4:10pm Tuesday 23 June 2009    Print Article

Creating a RSS job feed can be a complex process and is best left to a programmer. So...what data should you include in your RSS job feeds? There are standard RSS specifications available, but we want to include extra data fields specifically for job aggregators to correctly index our data.

There are many different fields you can include. I have listed my standard RSS job feed template I use when creating job sites. This will be a good reference for any Career Site, Recruitment Agency or Job Board.

RSS places restrictions on the first non-whitespace characters of the data in <link> and <url> The data in these elements must begin with an URI scheme, such as http:// https:// news:// mailto: and ftp:// You can validate your feed at Feed Validator

Channel Elements
  • [TITLE] The name of the RSS feed, eg. "XYZ Recruitment Agency - Latest Jobs"
  • [LINK] The URL to the website.
  • [DESCRIPTION] A phrase or sentence describing the content of the entire feed.
  • [COPYRIGHT] Copyright notice for the content.
  • [WEBMASTER] Email address for technical issues related to the feed.
  • [LANGUAGE] The language of the RSS feed, eg. "en-us"
  • [PUBDATE] The date the feed was created. Use RFC822 format, eg. "Tue, 23 June 2009 14:25:30 GMT"
  • [LASTBUILDDATE] The date the feed was last updated. Use RFC822 format, eg. "Tue, 23 June 2009 14:25:30 GMT"
  • [TTL] Time to live indicated the amount of time (in minutes) that the feed should be cached before refreshing from the source, eg. "20"

Item Elements. Each job should have it's own <item></item> element.
  • [TITLE] The job title, eg. "Accountant"
  • [LINK] The URL to the individual job advert.
  • [GUID] A string that uniquely identifies the job. When present, an aggregator may choose to use this string to determine if an item is new.
  • [DESCRIPTION] Short description of the job advert.
  • [PUBDATE] The date the job was posted. If it's a date in the future, aggregators may choose to not display the item until that date. Use RFC822 format, eg. "Tue, 23 June 2009 14:25:30 GMT"
  • [CATEGORY-SOURCE] Name of the Recruitment Agency. You could use the tag <author></author> instead.
  • [CATEGORY-LOCATION] Job Location, eg. "Melbourne, Victoria 3000 Australia"
  • [CATEGORY-INDUSTRY] Job Industry/Classification, eg. "Accounting"
  • [CATEGORY-SALARY] Job Salary, eg. "$50,000"

Here is the XML data structure for a sample RSS job feed.

<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0"> <channel> <title>[TITLE]</title> <link>[LINK]</link> <description>[DESCRIPTION]</description> <language>[LANGUAGE]</language> <copyright>[COPYRIGHT]</copyright> <webMaster>[WEBMASTER]</webMaster> <pubDate>[PUBDATE]</pubDate> <lastBuildDate>[LASTBUILDDATE]</lastBuildDate> <ttl>[TTL]</ttl> <item> <title>[TITLE]</title> <link>[LINK]</link> <guid isPermaLink="false">[GUID]</guid> <description>[DESCRIPTION]</description> <pubDate>[PUBDATE]</pubDate> <category domain="source">[CATEGORY-SOURCE]</category> <category domain="location">[CATEGORY-LOCATION]</category> <category domain="industry">[CATEGORY-INDUSTRY]</category> <category domain="salary">[CATEGORY-SALARY]</category> </item> etc... etc... </channel> </rss>

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Article Tags: rss xml job feed recruitment website job board data structure aggregators job feed structure

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Using RSS feeds in your Job Search

Posted By: Thomas Shaw, 8:54pm Monday 22 June 2009    Print Article

A RSS feed can compliment your other job hunting methods by bringing you instant and targeted jobs directly to your computer screen or inbox. RSS is an acronym for Really Simple Syndication. RSS delivers information (in this case, jobs) in a simple web language called XML.

The feeds will provide you a simple list of jobs available in the search category/location and link directly to the job. Be sure to set your reader to periodically update your RSS feed so you can access the most recent job additions.

What are the advantages of setting up a RSS feed?
  • It allows you to easily stay informed by automatically retrieving the latest jobs from the sites you are interested in.
  • You save time by not visiting each site individually.
  • You can read the feed when and wherever it suits you.
  • You don’t have to give anyone your email address.
  • Ability to "mash-up" multiple job feeds from multiple sources.
  • Increases productivity.
  • You can unsubscribe.
  • It's free.

How do I find out if a website has an RSS feed?

RSS feeds are available on most major job boards. Few sites tell you that RSS is an option. Often, you need to perform a job search from various criteria before the button appears.

The website usually indicates the existence of the feed with a link to "RSS", or sometimes by displaying an orange button with the letters "XML" or "RSS".

Once you know the URL of an RSS feed, you can provide that address to a RSS feed reader/aggregator.

How do I set up my feed reader/aggregator?

If you don’t have a RSS reader on your computer, there are plenty of free downloads available. For those people who prefer web based RSS readers, Google Reader is a good choice.

One question you might consider is where you will be when you review the feed results? If the only computer you have access to, is at work; you might consider a web based solution or set up the RSS delivery via email.

Article URL:

Article Tags: rss job search google reader job board xml feedburner

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Australian Job Outlook

Posted By: Thomas Shaw, 5:08pm Sunday 21 June 2009    Print Article

The Australian Government's Job Outlook careers and labour market research information website has recently been upgraded and  helps you decide on your future career. It now include a suite of charts that compare information for specific occupations within that occupational cluster.

The statistics are based on the Australian Bureau of Statistics (ABS) monthly labour force survey and supplementary surveys. Job Outlook is a comprehensive source of information on occupational trends and prospects, including:
  • Job Prospects and ‘key indicators’
  • Employment levels and trends
  • Recent and future job growth
  • Employment by gender
  • Employment by full-time/part-time and average hours worked
  • Employment growth (five years) by gender and full-time/part-time
  • Employment by age group
  • Educational profile
  • Employment by State/Territory
  • Main employing industries for occupations
  • Job turnover and vacancy levels for occupations
  • Unemployment levels
  • Earnings (full-time before tax)

Article URL:

Article Tags: job outlook job prospects australian employment deewr occupations employment levels employment growth occupation clusters employment industries career profiles australian bureau of statistics job turnover unemployment level

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How secure is your Recruitment website? Part 3 - Hidden iframe injection

Posted By: Thomas Shaw, 6:06pm Thursday 18 June 2009    Print Article

A new malware attack has been making the rounds recently. It has infected a number of recruitment web sites, job boards and hosting servers. If you suddenly find that your website is triggering your anti-virus software and flagging it as a “dangerous site”, the culprit may be the hidden iframe injection hack.

These types of attacks can cause great harm to your website’s reputation as people are unlikely to ignore the stern warning. Often site owners are bemused as to why this is happening. What is causing their sites to behave in this way and as the webmaster what can you do to remove the warnings from the search results?

In the majority of cases the warning results because hackers have injected code into your website code. This is usually in the form of an iframe, or a web-page within a web-page. To avoid detection, the iframe is made to have a size of 1px, and is then set to be invisible using CSS.

Most malicious domains used in this attack, are blacklisted by Google. And if your site is infected it may also be blacklisted. The Safe Browsing diagnostic page in this case will say something like:

"Malicious software is hosted on 1 domain(s), including..."

If your site becomes infected, contact both your webmaster and your hosting company immediately.

If your website is ever flaged as malicious here are some steps to fix it and resubmit for validation.
  1. Start with your own computer. Scan it with anti-virus and anti-spyware tools.
  2. Once you are sure your computer is clean, change all site passwords - computer, server, website, network.
  3. Keep the new passwords secure. Don’t use auto-upload features of your web site editors. Enter passwords every time you upload new content instead. Use SFTP instead of FTP if possible.
  4. Remove the malicious code (the iframes code) from the infected files on the server. The easiest way to do it is upload a clean backed up version.
  5. Check the server, directory and file permissions. Make sure your settings are correct!
  6. Scan your server directories for any new/suspicious files (don’t forget to check hidden files). Remove anything that should not be there.
  7. If your site was flagged by Google, request a malware review via Webmaster Tools. (read this blog post)
  8. Regularly check your site with diagnostics tools to be sure your site is clean.

Did you know that Twitter checks all URLs before allowing you to post?

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Article Tags: virus ahri iframe injection malicious code recruitment websites job board security hacking insecure twitter malware

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Find a Job on Twitter

Posted By: Thomas Shaw, 12:18am Wednesday 17 June 2009    Print Article

Jobsite UK has launched the first personalised, targeted and integrated method for job seekers to receive automatic job alerts on Twitter. Job seekers will no longer have to sift through pages and pages of irrelevant tweets. Well done!

Currently Employers, Recruiters and Job Boards are feeding jobs into Twitter manually or automatically via RSS Feeds/API integration. The constant stream of jobs has created a lot of "noise". Jobsite has created a simple solution to solve these problems.

Follow Jobsitejobs on Twitter and they will send you a DM (direct message) with a unique URL for you to set up your job alert settings.

Jobsite uses your existing Bio and Location to auto populates the basic job alert criteria. You can refine the search results by keywords, location, salary and tweet frequency (once or twice a day).

Once you have set up the alert criteria, you will receive job alerts matched to your criteria directly into your Twitter inbox. You can edit your job alert at any time by sending a DM to Jobsitejobs with "Edit".

Article URL:

Article Tags: jobsite twitter tweet job board integration job seekers process improvement

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Has your job expired?

Posted By: Thomas Shaw, 12:14pm Tuesday 16 June 2009    Print Article

You must be curious. What's with the dandruff-farm-turned-ski-resort in this video? At first I thought it was new marketing campaign for SEEK, but I was wrong. This recruitment marketing campaign is actually for international VoIP provider Skype.

The bizarre campaign redirects users the campaign website My Job Has Expired and then to a list of jobs at Skype.

In the campaign videos, you saw a miserable world of meaningless work and dead-end jobs. Sure, that vision was exaggerated. But here's the liberating truth: if you join Skype, your work will be challenging, satisfying and meaningful. You've come a long way. So take a look at what we have to offer. And who knows, maybe your talent will find a new home at Skype.

Article URL:

Article Tags: skype marketing campaign video seek curiosity

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MyCareer OTP Advertising

Posted By: Thomas Shaw, 8:26pm Monday 15 June 2009    Print Article

It looks like MyCareer has followed in the footsteps of sister sites including The Age and SMH in implementing OTP Advertising. Last month, Fairfax Digital Media slashed advertising rates across all publications in a recent stimulus offer.

Over the Page (OTP) Advertising works by loading an overlay over the website when the website is fully loaded. Typically the over the page advertising usually plays for between 10-15 seconds, then disappears, reverting to the usual website.

Over the Page Advertising is usually capped to one play per day or even on play per week so viewers aren’t distracted from the content they are visiting the website for. A good strategy can be to run sequential advertising on the site after the over the page advertising has loaded. This way, when a user is finished on the site they have the ability to easily click on the similarly branded advertising they originally viewed.

The key with Over the Page Advertising and any sort of online advertising is the creative. The advertising needs to quickly get the message across and when necessary drive people to click on the adverts. Most Over the Page Advertising uses some form of rich media either, audio, animation, video or more to get the message across. Over the Page Advertising works because it has a high level of audience engagement as well as reach which is what most advertisers want from their campaigns.

Because of their much higher level of engagement, reach and capping restrictions, Over the Page Advertising are priced much higher than usual CPM rates associated with a media buy.

Definition provided by Gourmet Ads

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Article Tags: otp over the page advertising fairfax mycareer rate card over the page

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