Share on LinkedIn


Posted By: Thomas Shaw, 3:30pm Monday 24 August 2009

Have you ever shared content on LinkedIn? According to statistics released last month by AddToAny, LinkedIn was one of the least popular places to share content, with only 0.4% of users using the AddToAny widget. Facebook dominated the list with 24%, followed by email 11.1% and Twitter 10.8%



AddToAny is a social bookmarking widget that allows you to share web pages & content with various social bookmarking, social networking and link storage sites.

Most recruiters would be unaware of the Share on LinkedIn feature, even thou it has been around since April 2008. Adding the “Share on LinkedIn” function on your recruitment website, job board or blog allows your visitors to share your content with their LinkedIn connections, networks or groups.

If users share content to a LinkedIn group via this method, it will post the content to the news section. LinkedIn have not released the ability to choose which section it is posted to. (watch this space)

Unfortunately this is not the most ideal solution if you want to share jobs, but at least you are getting your job adverts onto LinkedIn for free!

Having a share function allows users spread your content - one user visits your site and can notify literally tens, hundreds, or thousands of others, driving relevant traffic back to your site.

Adding the Share on LinkedIn function does require a small amount of programming. But it can easily be done with a few parameters such as URL, title, summary and source.

http://www.linkedin.com/shareArticle?mini=true&url=[URL]&title=[TITLE]&summary=[SUMMARY]&source=[SOURCE]
  1. User clicks on the link
  2. A pop-up browser from LinkedIn will open
  3. Sign in to your account on LinkedIn
  4. Choose where you want to share the content - connections, networks or select a group
  5. Content shared