Guidelines on Recruitment Advertising
Posted By: Thomas Shaw, 9:22pm Monday 13 July 2009
The Australian Government has introduced a whole-of-government approach to recruitment advertising. These guidelines took affect from 1 July 2009 and apply to all government agencies/department subject to the Financial Management and Accountability Act 1997.
Read the full Guidelines on Recruitment Advertising
I was surprised by one of the statement.... "colour cannot be used for recruitment advertisements placed in print media". Most of the print publications will offer colour upgrades for free! Will they accept the offer, or turn down the opportunity to stand out from the crowd?
Some questions to consider…
- Should the government still mandate print advertising?
- How much traffic does the APS Jobs website receive?
- Is the whole-of-government approach to recruitment advertising slowing down proactive recruitment campaigns from individual agencies/departments?
