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Articles posted on 2009-09-04

Creating an Effective Social Media Strategy, Part 9 - Evaluate Impact, Don’t Continue Blindly
6:09pm Friday 04 September 2009
Tags: social media social media strategy social networking online recruitment creating a strategy conversation communication collaboration pr spokespeople vocus vocus.com online marketing online communication social recruiting social recruiting strategy

As with all your marketing campaigns, value is determined by the contribution you’ve made to the goals of the company. While it is important to generate an “online buzz”, the quality of the postings and impact on the company is still the ultimate judge. read more...